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Knowledge

Knowledge

Knowledge

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Turning Data into Stories

Versta Newsletters

Articles & White Papers

Read general interest articles and white papers about marketing research and public opinion polling selected by Versta staff.

Turning Data into Stories

Versta Research White Paper

The Art of Asking Questions

Versta Research White Paper

How to Create Surveys for PR Stories

Article Published in PR Tactics

Telling the Whole Story: When Numbers aren’t Enough

Article Published in PR Tactics

Is Your Research Good Enough for the New York Times?

Article Published in PR Tactics

Harnessing the Virtual Megaphone: Social Media and Market Research

Article Published in AMA Magazine

CURRENT NEWSLETTER

FROM THE VERSTA BLOG

From the Versta Blog

How to Use Surveys for Thought Leadership on a Shoestring Budget
July 29, 2020

Here’s Why Market Research Needs Your Patriotism
June 28, 2019

If Truth Matters, Prove It with a Survey
February 5, 2020

Survey Respondents Are Not Strategists
December 19, 2018

An Interactive Graph for Choosing Sample Size
June 9, 2011

Read more on the Versta Blog