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Daily Archives: December 18, 2013

Versta Research Post

Letters Beat Postcards for Higher Response Rates

Data CollectionBy Joe HopperDecember 18, 2013

One way to get more people responding to your survey is to let them know ahead of time that the survey is coming their way.  Is one method of outreach better than another?  It depends on your audience and the type of survey, but several studies over the last decade have shown a consistent difference…

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