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Daily Archives: March 9, 2012

Versta Research Post

7 Steps to Turning Data into Stories

Presenting Research, Turning Data into StoriesBy Joe HopperMarch 9, 2012

If you want to write a great research report, do not write about the data, and do not write about the research itself.  Write about what the data prove, because that is what your clients and managers really care about. Versta Research has just published its How-To Guide on Turning Data into Stories.   It outlines…

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