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Daily Archives: April 20, 2016

Hard-Nosed Managers Use Research More

Hard-Nosed Managers Use Research More

Data Analysis & Analytics, Topics in MarketingBy Joe HopperApril 20, 2016

The next time you find yourself wishing for a kinder, gentler manager or business client to work for, think again. This may be the kind of client who will not make the best use of your research, which for most researchers is one of the most depressing outcomes of all. That is what a fascinating…

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