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Daily Archives: October 18, 2012

Versta Research Post

Taking Google Surveys for a Test Drive

Data Collection, Future Trends, Methods & Tools, Public PollingBy Joe HopperOctober 18, 2012

Six months ago Google launched an intriguing new way to conduct cost-effective surveys that offers an alternative to omnibus surveys.  One or two easy survey questions are presented to online users as they seek access to high quality media sites.  They gain free access in exchange for answering the survey questions.  Google tracks how many…

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