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Daily Archives: January 21, 2015

3 Paths to Getting Your Market Research Utilized

3 Paths to Getting Your Market Research Utilized

Presenting Research, Topics in Marketing, Turning Data into StoriesBy Joe HopperJanuary 21, 2015

Getting research used is one of the toughest challenges market research professionals face.  And we all agree (at least I hope we do) that it’s the most important part of what we do.  It matters that the internal consumers of our work are actually using it. That we’ve turned data into stories that are understood.…

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