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Daily Archives: May 20, 2015

Define Millennials Using These Years

Define Millennials Using These Years

Data Analysis & Analytics, Resources and Recommendations, Topics in MarketingBy Joe HopperMay 20, 2015

I’ve never been a huge fan of talking about generations like Baby Boomers, Gen Xers, or Millennials.  Age differences make sense to me.  But the dividing lines between “generations” commonly used in the media and in our industry seem so arbitrary.  In fact, those dividing lines put me in the same generation as my aunts…

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