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Daily Archives: August 8, 2018

Surveys on Cell Phones Are Just as Good

Surveys on Cell Phones Are Just as Good

Data Collection, Survey DesignBy Joe HopperAugust 8, 2018

If you worry that cell phones make it harder to get high quality, thoughtful, and richly detailed data with surveys, stop worrying. New research from a trio of survey measurement scientists (one at the Census Bureau and two at University of Michigan’s Survey Research Center) shows there are no differences in data quality and measurement…

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