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Daily Archives: November 30, 2016

The Best Way to Stop Survey Cheaters

The Best Way to Stop Survey Cheaters

Data Collection, Methods & Tools, Public Relations, Survey DesignBy Joe HopperNovember 30, 2016

Using surveys to “quiz” people about their knowledge (versus asking them about their attitudes or behaviors) is tricky. First, online surveys make it easy for people to look up answers they may not otherwise know. Second, people want to get quiz answers right, and so they are motivated to cheat. This is the reason I…

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