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Daily Archives: May 10, 2017

Good Reasons to Ask Bad Questions

Data Collection, Survey Design, Survey TipsBy Joe HopperMay 10, 2017

In the Versta Research spring newsletter, Build a Better Customer Satisfaction Survey, we mentioned—but did not speak to—the seventh question in our newly developed survey for clients. It was added at the last minute. We put it right at the top, so it is the first question you see. If you didn’t yet test drive…

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