How Random Correlations Ruined a Gender Story

How Random Correlations Ruined a Gender Story

The problem with most business approaches to “analytics” is that they rely on automated, unthinking algorithms. The algorithms scan boatloads of data and generate correlations that are surprising and, therefore, presumably deeply insightful. But in most cases the correlations are not insightful. They are random coincidences, which unfortunately does not stop humans from sharing with…